Friday 12 June 2009

Microsoft Bing - will it really zing?

Well, I just gave a search in the newly created baby of Microsoft - Bing. The same I gave it in our trusted ol' Google.

This is what I gave. I wanted to search for cable tv retailers or outlets in Cochin and I gave just this "cable tv cochin"


What Bing gave me is this. Pretty handy I must say as I got a list of the local cable tv operators in Cochin at the very top. This was of course followed by the top cable operators list in the yellow pages.

What I did notice is that it picked up the tag / keyword from the description area. I found the title pretty much different from each other, unlike the Google, where if you look at closely, you would find that even the title (link) would contain keywords picked up.

Does this mean that Bing is more result-centric than Google? Just because it returned me the results with a list of local cable operators?

I don't appreciate much of what Microsoft has done so far. Bing though, it seems to have (or will slowly) make its mark.

Here is what Google returned for me for the same set of keywords "cable tv cochin".

Well, as you can see, I just got a list of ads where the keywords "cable" "tv" and importantly "cochin" were added at the very first title line. Of course, irrelevant ads were also displayed here.

For example, there was an ad from a well known hotel here displayed in the list.

Which makes me ask "Will Google come out with a search which understands what we want to type or search?". Or has it already come out with such a search?

Time will tell, how Bing copes up in this big race to be the best search engine against the BIG giant G.

I will come out with more search examples later in some other post. Till then, happy weekend.