Tuesday 4 August 2009

Search Option Now On Google Images Are Getting Better

I just happened to read this article on the very own Google Blog - http://googleblog.blogspot.com/2009/07/search-options-now-on-google-images.html.

Yes, this means you can search images on Google. The searching only got better due to the variations like colour additions - helping you choose a colour, based on which the images will be displayed.

For example, I typed 'beef shawarma' and choose the colour say 'blue' - which has got nothing to do with 'beef shawarma', right? Wrong! The colour I choose actually helps me get images with a 'blue' in it. Say, like the blue billboard that reads 'Droubi's'. Well, makes sense?

To most, it won't unless you experience this. To me it did, to an extent. Because it helps the end user now to chose if s/he needs 'Yellow' Mercedes or a 'Black' Cadillac. Now, does it make sense? Yeah, it does!

Here is what I typed in first - a Cadillac, and just about any colour. And this is the image that it returned back in my search.

As you can see there are images of various colours. Even a red Cadillac can be seen. It does not matter where the colour is - even the background (sky, buildings, road, just about anything) is taken into consideration.

Interesting to note that Google certainly has taken efforts to make the search look more interesting.

And here is what I typed in later on for the same Cadillac. I typed in 'Pink' Cadillac and as expected you will see in this image that almost everything is Inky Pinky Pink. If you notice closely, one of the pics has the upholstery also in pink. Basically, it means the images must just contain the 'Pink' colour and that's all about it.

Evidently, the choice of colours are not much, there are just 12 colours to chose from. But I think they are enough to chose from the huge repository of images.

Apart from this, there are also options for size of the image and type. Type would be like 'clipart', 'face', 'photograph', 'drawings' and so on.

Well, we will have to wait and watch how it progresses. Google as it is has had tremendous audience power around the world.

It just remains to be seen, how effective this would be for Internet marketing and search engines, apart from the usual website builders who would perhaps be happy to get specific details?